Ogury
Financials
Estimates*
USD | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 |
---|---|---|---|---|---|---|---|
Revenues | 44.6m | 81.9m | 101m | 132m | 139m | 140m | 191m |
% growth | 124 % | 84 % | 23 % | 31 % | 5 % | 1 % | 36 % |
EBITDA | 5.0m | 5.0m | - | 7.5m | - | - | - |
% EBITDA margin | 11 % | 6 % | - | 6 % | - | - | - |
Profit | 4.1m | 3.7m | (8.3m) | 9.7m | (1.1m) | (24.4m) | - |
% profit margin | 9 % | 4 % | (8 %) | 7 % | (1 %) | (17 %) | - |
Source: Dealroom estimates
Date | Investors | Amount | Round |
---|---|---|---|
- | N/A | - | |
$2.1m | Seed | ||
$3.4m | Series A | ||
* | $15.4m | Series B | |
* | $21.1m | Series C | |
$50.0m | Series C | ||
Total Funding | $92.0m |
Recent News about Ogury
EditOgury is a global leader in the field of Personified Advertising, operating in the AdTech market. The company has developed a unique advertising engine that integrates future-proof brand performance, comprehensive audience interests, and privacy protection into one technology stack. This stack is specifically designed and optimized for mobile platforms.
Ogury's business model revolves around serving brands with impactful, fully on-screen, choice-driven ads that engage consumers and enhance their mobile ad experience. These ads are designed to attract attention, encourage user interaction, and boost memorability. The company's clients range from brands looking to reach specific audiences at scale, to financial partnerships seeking precision targeting for their campaigns.
What sets Ogury apart is its state-of-the-art targeting, powered by unparalleled personification data. This data combines contextual, semantic, and unique proprietary mobile journey audience data, which is continuously validated and enriched through exclusive survey technology and ad interactions at scale. This ID-less technology allows Ogury to deliver ground-breaking branding performance while fully protecting consumer privacy.
Ogury's revenue is primarily generated from the brands that use its advertising engine to reach their target audiences. The company also places a strong emphasis on brand protection against unsafe and toxic data, inappropriate content, and all types of fraud, further enhancing its value proposition to clients.
Keywords: Personified Advertising, AdTech, Mobile Optimization, Consumer Engagement, State-of-the-art Targeting, Personification Data, Privacy Protection, Brand Performance, Brand Protection, Precision Targeting.