Playtika
Financials
Estimates*
USD | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 |
---|---|---|---|---|---|---|---|
Revenues | 2.4b | 2.6b | 2.6b | 2.6b | 2.5b | 2.6b | 2.7b |
% growth | 26 % | 9 % | 1 % | (2 %) | (1 %) | 3 % | 3 % |
EBITDA | 387m | 562m | 471m | 754m | 750m | 782m | 805m |
% EBITDA margin | 16 % | 22 % | 18 % | 29 % | 30 % | 30 % | 30 % |
Profit | 92.1m | 309m | 275m | 235m | 271m | 278m | 286m |
% profit margin | 4 % | 12 % | 11 % | 9 % | 11 % | 11 % | 11 % |
EV / revenue | - | 3.3x | 1.8x | 1.8x | 1.7x | 1.5x | 1.4x |
EV / EBITDA | - | 14.9x | 10.0x | 6.1x | 5.7x | 5.1x | 4.6x |
R&D budget | 269m | 387m | 472m | 406m | - | - | - |
R&D % of revenue | 11 % | 15 % | 18 % | 16 % | - | - | - |
Date | Investors | Amount | Round |
---|---|---|---|
- | N/A | - | |
$1.5m | Seed | ||
$25.0m | Buyout | ||
$4.4b Valuation: $4.4b | Acquisition | ||
* | N/A | $2.2b Valuation: $11.0b 4.6x EV/LTM Revenues 28.4x EV/LTM EBITDA | IPO |
* | $2.2b Valuation: $8.6b 3.3x EV/LTM Revenues 15.2x EV/LTM EBITDA | Secondary | |
Total Funding | $1.5m |
Recent News about Playtika
EditPlaytika is a prominent player in the mobile gaming industry, specializing in social casino and casual games. The company serves a diverse global audience, providing highly engaging and interactive gaming experiences. Operating in the competitive mobile gaming market, Playtika employs a freemium business model, where games are free to play but offer in-app purchases for enhanced features and virtual goods. Revenue is primarily generated through these in-app purchases and advertisements. The company is known for its popular titles such as Caesars Slots, Slotomania, and House of Fun, which combine cutting-edge design with exciting gameplay. Playtika's innovative approach and commitment to player satisfaction have cemented its position as a leader in the mobile gaming sector.
Keywords: mobile gaming, social casino, casual games, freemium model, in-app purchases, virtual goods, global audience, interactive experiences, innovative features, player satisfaction.